Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 164

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 167

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 170

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 173

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 176

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 178

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 180

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 202

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 206

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 224

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 225

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 227

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 321

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 321

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 321

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/includes/class.layout.php on line 321

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/admin/class.options.metapanel.php on line 56

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/admin/class.options.metapanel.php on line 56

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/admin/class.options.metapanel.php on line 56

Warning: Creating default object from empty value in /var/www/html/wp-content/themes/platform/admin/class.options.metapanel.php on line 49
Links for SMX Advanced Content Strategy Panel Misty Weaver | Meaning and Measure

I am speaking at SMX Advanced

Think You Know Good Content? Fuggedaboutit. Here’s What Really Counts (#smx #21C)
Content is king, and the search engines reward it. Great content goes viral, attracting links, likes, tweets and other online love. Simply put, great content is… well… how should we define “great” content? Shakespeare? Or silly shake videos? In this session our panelists skewer the myths of what some call “great” content and offer solid tips for creating content that’s fundamentally satisfying for both users and search engines.

Moderator: Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)

Q&A Coordinator: Matt Ruud, Director of SEO, Rocket Clicks (@mattruud)

Speakers:

Vanessa Casavant, Content Strategist, AdoptUSKids
Jonathon Colman, Principal Experienc Architect, REI (@jcolman)
Misty Weaver, Community Manager, Content Insight LLC (@meaningmeasure)

Inventory and Audit template by Misty Weaver
includes basic inventory, to enhanced quantitative inventory to specialized task/story audit

SMX21C_BasicContentInventory

Templates you can download

  1. Doing a Content Inventory
 (Or, A Mind-Numbingly Detailed Odyssey Through Your Web Site)
    by Jeffrey Veen (slightly adapted by Gisle Hannemyr )
June 18, 2002
    http://heim.ifi.uio.no/~inf5270/cache/contentinventory_jv.html
  2. A Template for Content Inventory and Audit
    by Paula Land
    http://www.content-insight.com/resources/46-a-template-for-content-inventory-and-audit.html
  3. Personas from Keynotopia – http://keynotopia.com/free-user-experience-templates/
  4. User Journey / Storyboard from Self-Reliant Films – http://www.selfreliantfilm.com/2006/10/storyboard-template/

Slides
http://bit.ly/12FQd6W

Even better when downloaded so you can see the notes. Almost like being there, only perhaps, better.

 

 

One Response to Links for SMX Advanced Content Strategy Panel Misty Weaver

Leave a Reply

Your email address will not be published. Required fields are marked *

Set your Twitter account name in your settings to use the TwitterBar Section.